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Diary of A Real Estate Rookie: My Year of Flipping, Selling and Rebuilding — and What I Learned (The Hard Way!) by Alison Rogers, Kaplan Publishing, 215 pages, $14.95

Purpose: A two-fer — a memoir of the author’s first year in real estate, and a guide to buying, selling and renting real estate.

Author’s credentials: Rogers, a journalist and founding editor of the New York Post real estate section, is now an agent. She also writes the weekly column, from which this book was inspired, “Diary of a Real Estate Rookie,” for Inman News, an industry news site.

Excerpt: “More than 6 million Americans move each year. If anecdotal evidence is anything to go by, 5.9 million of them hate their real estate agents.”

Effectiveness: By now, you know there are plenty of books relating to every nook and cranny of the real estate industry. Many of these offer newbies the ABCs, but entering the market is sure to be an entirely different experience.

Rogers, a career changer, takes you through the trenches — her trenches. And she will crack you up along the way. Offering an honest account of her journey, Rogers shares her story of leaving a steady paycheck at the Post to join the industry that she covered. It wasn’t the transition she imagined.

Initially, Rogers partnered with a New Jersey-based firm to flip houses. She romanticized that she could rehab reasonably priced homes to provide the middle class with decent housing.

Flipping was a flop, so she set her sights on New York City real estate, where she encountered a few more hiccups as well as an uncomfortable cash flow situation.

Lessons were learned. The beauty of this book is bringing the human element to the forefront.

Yes, smart, educated professionals struggle, too, but determination and a sense of humor sure can alleviate some of the sting.

The book, which has short chapters, does include useful tips pertaining to people who buy and sell real estate. And while it should appeal to most, women from the tristate area will probably get the biggest kick out of it. Be warned: The F bomb is dropped a couple of times.



From New York Newsday, June 29, 2007

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